Harry and Meghan's strategic mistake that can make them lose 400 million
At the end of last year it became known that the Duke and Duchess of Sussex, Harry and Meghan, had registered with the British Intellectual Property Office the trademark 'Sussex Royal', applicable to a hundred products, a movement that has later been known to fit into the The couple's plans to separate from the British royal family to start their new, financially independent life. But they have made a mistake that can be expensive.
According to El Confidencial, the Sussexes registered their trademark in Great Britain, but not in the United States, the European Union and Canada. And the princes have been advanced by individuals who have registered the brand 'Sussex Royal', so they can sell all series of products under their name.
It is estimated that the potential business of the brand can reach 400 million euros, so the 'mistake' can be a blow to the financial plans of the couple.
Now they can start a legal battle that usually lasts between two and four years and very hardly in less than a year, so the losses can be millions of dollars.
In this type of case, the plaintiff, in this case the dukes, usually resort to private agreements with the holders of the mark in Europe, the USA and Canada, but in any way they will have to scratch their pockets.