Ivanka and her "daddy": the Trump's uneasy com plan
"My father believes what he says and says what he thinks, whether you agree with him or not. He fights for all Americans." Somehow, Ivanka Trump continues her fight: to defend her leader from daddy. Even if it means passing the father / daughter affect within his well-developed com '.
"Donald Trump is not the father of America". She's dry, that assertion from the American edition of Glamor. No, correction, it is above all that of his dear Ivanka. But even there, it does not pass. The space of an investigation, the magazine tackles one of the hidden strategies of the one who, let us remember, occupies the role of special advisor to the president: to make sure to soften the tone Trump. And to set up their father / daughter relationship in a malicious com policy.
"My father believes what he says and says what he thinks, whether you agree with him or not. He fights for all Americans." Somehow, Ivanka Trump continues her fight: to defend her leader from daddy. Even if it means passing the father / daughter affect within his well-developed com '.
"Donald Trump is not the father of America". She's dry, that assertion from the American edition of Glamor. No, correction, it is above all that of his dear Ivanka. But even there, it does not pass. The space of an investigation, the magazine tackles one of the hidden strategies of the one who, let us remember, occupies the role of special advisor to the president: to make sure to soften the tone Trump. And to set up their father / daughter relationship in a malicious com policy.
The proof ? At the last Republican national convention (where a particularly "memesque" Kimberly Guilfoyle also blazed), the businesswoman called her father a "gruff but sweet" leader, despite his style "which is not to taste. everyone "and his" unfiltered "words, which he declines from Twitter to meetings. Beautiful euphemisms if there are any, supposed to arouse connivance and empathy. As if Ivanka Trump's only gaze could see the "real Trump". Ideal to convince an electorate still reluctant with the approach of the presidential elections next November? The smiles of the politician and her assertions seem to do everything for. And his words too.
In the middle of a convention, Ivanka Trump openly announces that she "wishes that every American could see" this Donald. In her speech, the adviser and follower of empowerment (whose virtues she praises in her books) also assures her audience that her father "has strong convictions". That he knows "what he says, believes and says what he thinks, whether you agree with him or not" and that obviously "he is fighting for all Americans". You are never better served than by your family, especially when it comes to praise.
But under the varnish of compliments, powder of perlimpine.
Of the stupid and nasty com
And this is not the first time. Ivanka Trump's sweet word has been serving a broader strategy of upgrading for four years. From her public interventions to her publications on the networks, the business-woman praises her investments and various initiatives to the working girls of tomorrow - we are not far from "feminism-washing", an opportunist and fake feminism - sharing of idyllic photos of family very "American dream" (or how to associate political life and private life in the eyes of the public) and carries on it more or less progressive ideas - like the maternity leave - which denote within the paternal administration.
However, as the director of research at IRIS Marie-Cécile Naves explains to us, "Ivanka is one of Donald Trump's closest confidants. She is precisely there to soften the image of the masculinist president. a part of the business world for example, attached to the empowerment of businesswomen, it can appear as a role model ".
What to flirt with many voters. Without embodying what it claims to defend. "Ivanka Trump works for her father's company (the Trump Organization, editor's note). And if she plays a notable political and economic role, she remains entirely dependent on the patriarch, subject to him", decrypts the Franco-American political scientist Nicole Bacharan . Not very girl power then.
And precisely, the laudatory descriptions unchecked at the last republican convention are only used for that: to weave the laurels of the patriarch, against a background of family values. Less harmless than it seems. For Glamor, "Ivanka Trump has been one of her father's sharpest political weapons since the start of his first presidential campaign, thanks to her calm rhetoric, her supposedly liberal history, her pristine beauty: she insists, convincingly, about the fact that there was a good man and not just the one who laughed at disabled people and bragged about grabbing women by the pussy ". We can hardly be clearer.
But women, does the father really care? Her initiatives, from restricting the right to abortion to inaction against student rape victims on campus, speak for themselves. And as much to say that the panegyrics of Ivanka will not be enough to make forget this Donald.
