How much money does he have and what does Justin Bieber, the (not so) darling of the music industry spend it on?
After Baby's 11th anniversary this past February 11, Justin Bieber returned to his musical throne with Justice, his sixth album, which was released on March 19.
Although his fortune is vast and his whims are innumerable, the Canadian artist claimed not to be a profligate early in his career. We let you draw your own conclusions ...
With the release this past March 19 of Justice, his sixth studio album, Justin Bieber has once again shown that he is a phenomenon both in the music industry and generating business thanks to the legion of fans who follow and support every step he takes . Having it in an advertising campaign is a commercial accolade, especially when it comes to reaching a young and dedicated audience. And the Canadian pop singer has starred in campaigns for Proactive, Nicole by OPI, Walmart, adidas, Calvin Klein or Schmidt's Naturals, among others.
His relationship with Calvin Klein began in 2015 and in just one year the firm increased its number of followers on social networks by one million and the content exceeded 25 million interactions worldwide. It is not known how much Bieber pocketed for this campaign, but the figure of 4 million dollars is considered as the usual monument that Calvin Klein can pay to first-rate characters.
Justin Bieber has made pulling himself with fans the cornerstone of his ability to make money, ranking in the top 10 artists who earn the most for their sponsored posts on Instagram, around $ 700,000 per post.
Currently the singer's fortune is estimated at around 285 million dollars, being according to People With Money the number one of the 10 highest paid singers of 2020, with an estimated total earnings of 82 million dollars. The year of his debut album, released in two parts, My World and My World 2.0, ended with a small fortune of $ 500,000. A year later, this had multiplied by 10, and by the end of 2015 it was already crossing the barrier of 200 million dollars.
How Justin Bieber spends (and invests) his fortune
"I have my eye on some things to spend my money on. I have my own bank card, but I'm very good with money. I don't spend too much at all," Justin Bieber would say early in his career, but it seems that good criterion with the finances of his beginnings ended up being clouded by his fondness for excesses.
Justin Bieber started his career as an investor in 2009 with the purpose of making his profits profitable. "I'm not going to invest in something that I don't like; I have to believe in the product," he explained in an interview. Since then, he has invested millions in a dozen tech companies including Stamped, messaging platform Tinychat, game firm Sojo Studios, and Spotify.
Among the singer's business ventures that have best come together is his own line of perfumes that he developed with Etoile Nation Beauty at the age of 16, which launched My World in 2010 and which has continued to grow with Someday, Girlfriend or Justin Bieber Collector's Edition under the wing. from the Elizabeth Arden Company, which bought the rights to her perfumes.
As for how you like to spend his money, excess is still his main quality. The collection of cars that is known to him is nourished, including models such as a Ferrari F430, which was the first car he bought when he turned 16 and he could finally get behind the wheel, a Ferrari 458 Italia, a Cadillac CTS-V, a Fisker Karma or an Audi R8 with a striking leopard print, among other vehicles that include more sports, utility, vans or motorcycles.
In the real estate arena, Justin Bieber has not proven to be a great investor. In 2012, at the age of 18, he bought a mansion in the exclusive The Oaks development in Calabasas, California, for $ 6.5 million. House that became famous in the media for repeated complaints from neighbors about Bieber's lifestyle and the continuous parties that ended with the police intervention. This property ended up being sold two years later to Khloe Kardashian for $ 7.2 million.
That led to five years of vagrancy in rental rentals and hotel residences, at an exorbitant expense, such as renting a house in Toluca Lake, California, in 2019 for $ 100,000 per month.
Finally, in March of last year he bought a residence again, this time in the equally exclusive development of Beverly Park, in the hills of Beverly Hills, with neighbors like Denzel Washington or Sylvester Stallone.
It is a property of more than 10,000 square meters and a mansion of about 1,000 square meters, which cost him 8.5 million dollars. Quite a bargain if you take into account that two years before it was put up for sale for 42 million. Another of the singer's properties that has been echoed by the media is a luxurious penthouse in Amsterdam for 26 million dollars.
Either because he really has a heart of gold or a mere publicity stunt, Justin Bieber has an active donation and charity agenda. The three million he brought in from his Someday perfume ended up being dedicated to charity, he has participated in numerous benefit concerts and has collaborated with countless charities including the Make-A-Wish Foundation.
Can't get enough of these pictures of @justinbieber meeting kids through #MakeAWish today! Love to see this JB ❤️ pic.twitter.com/0AnQXfhcxv
— Justin Bieber Swag (@bieberswag) May 28, 2015
