The message of Ivanka Trump's new powerful blonde
The daughter of the president of the United States has gradually lightened the tone of her hair, achieving an image that could anticipate her next aspirations
The arrival of her father to the White House put, even more if possible, Ivanka Trump in the spotlight. The daughter of the President of the United States has perfectly assumed her role as an adviser, accompanying her father on important appointments, which has even given many analysts to think about the beginning of her own political career. She even decided to shut down her fashion line to focus her energies on her work as a special assistant to President Trump.
Despite the fact that she seems to try to get away from the industry, her looks continue to be analyzed with pinpoint precision and every decision about her outfit or the colors and brands that she chooses can be related to a strategy that goes beyond the fashion. And the same goes for her mane. Some American media have echoed, for example, how she has gradually lightened her blonde hair, looking for a powerful image, a tone called to stand out. You just have to look back, reviewing some of his looks from the beginning of the Presidency of his father Donald Trump, to verify the change with respect to images of recent months, such as the one that appears below these lines, from the end of the month of September.
An ice blonde shade
Thus, we see that in her current looks, her reflections in a honey tone of her have been nuanced towards a more ice tone. It is true that her golden hair admits many variants, as we have seen in the case of Ivanka. Some famous colorists from across the ocean, such as Kyle White, told the American edition of In Style that they have experienced this situation previously with other clients as they increase their level of power. She used the example of Carolyn Besset, who opted for platinum blonde when she married John Kennedy Jr. Will this subtle but obvious change in Ivanka have to do with her future aspirations? Time will tell. But it is possible that behind her hair there is a message, together with the power that blonde hair transmits. “The fascination for this hair color is due to the fact that in the majority population there is a very small number of natural blondes compared to brunettes. Another reason is his relationship with iconic, beautiful, sensual, successful, glamorous or powerful women to imitate ", explains David Lesur, training director of the David Künzle Beauty Institute, who cites numerous examples related to the world of cinema, who They range from Marlene Dietrich to Grace Kelly, to a blonde as iconic as Marilyn Monroe or Brigitte Bardot.
In the opinion of the psychologist Alejandro Miguélez, "since the personal image helps us to communicate with others and tell them how we want them to see us, it is common for those who move in a world of power to want to appear more serious and distant". In the specific case of Ivanka, "a lighter blonde color gives the sensation of coldness and, therefore, empowers her aesthetics", adds the expert. "The power of hair has been something very important that has been used throughout history to empower women and to communicate many ideas. In the specific case of Ivanka Trump, now I see her much more powerful, with a Nordic blonde in her hair that has much more strength than the previous golden one, which is, yes, more natural. This tone has a lot of presence, and combines it with impeccable hair. It is a new image, in general, that gives much more strength to the naked eye ", tells us María Baras, creative director of the Madrid salon Cheska, who tells us that it is a tone that is achieved progressively.
Fruit of 'balayage' and 'babylight' highlights
Focusing on the technical part, how does Donald Trump's daughter get this tone? “It is a classic balayage job in which it seems that two or three tones have been used, but one is the protagonist, a cold platinum tone with which many highlights have been made, as with a microveiling technique, to get a very uniform tone ”, tells us Natalie Iglesias, colorist at Maison Eduardo Sánchez. A tone that does not convince everyone, as the hairdresser Daniele Sigigliano, from Blow Dry Bar, considers that “this color ages more and makes it appear less natural”. He explains the two techniques that could be behind this effect: highlighting many highlights with the babylights technique, excessively, or using the ornate balayage technique.
A high maintenance color
For Eva Milla, from the Eva Milla Stylist Salon in Pamplona, in cases where you want to lighten your hair in this way, a color gradient is made, from warmer at the roots to colder at the ends. "Various hair coloring techniques are usually used depending on the stylist, and in this case we see that it is a recharged babylight", she tells us. Finally, Cristina Pérez, from the Madrid salon Divinité, clarifies that “this color has a lot of maintenance. You have to take care of it much more to maintain the shine ”. She mentions the key point of maintenance, very high in this type of blondes, which give, yes, a more striking and powerful image.
