US: Former President Trump Flops With New Website
Donald Trump may remain the star of the Republican Party, his website launched in early May attracts very few Internet users. Whoever was enthroned on Twitter and Facebook during his presidency seems to be becoming less and less relevant online.
Banned from Twitter, Facebook and Instagram in the wake of his supporters' assault on the Capitol on January 6, Donald Trump launched his website, “From The Desk of Donald J. Trump ”(“ From Donald J. Trump's office ”). As Newsweek recalls, the beginnings of his site mainly condensed his frustrations at having been dismissed from social media:
Former Republican President Donald Trump spent the entire first day on his new blog vilifying his Republican critics in Congress and big social media companies. "
The attacks, the weekly says, bore similarities to those they launched on Twitter during his presidency.
“Blog posts,” the Washington Post summarized, “come in the form of statements that are also sent to supporters by email. In multiple Daily Notes, Trump attacked his political enemies and supported staunch supporters, continued to push false claims and conspiracy theories, and spoke out on the news of the day. "
The recurring subject of the 2020 elections
According to an analysis by NPR of 83 blog posts, “30 publications mention the 2020 elections, 18 mention support for political figures, 10 relate to Representative Liz Cheney [recently ousted from the Republican hierarchy] and 9 are critics of President Biden ”.
But, notes NBC News, "the data on its social media audience suggests that things are not going well." According to an analysis by the company Buzz Sumo, Trump's new blog generated just over 212,000 reactions in the form of covers, shares and comments received on Facebook, Twitter, Pinterest and Reddit.
This social commitment around Trump, indicates the Washington Post, has fallen by 95% since January, to be at its lowest level since 2016. Despite a major promotion orchestrated by Trump and his team during interviews and on the networks social media, his blog, the daily reports, has been shared on Facebook an average of almost 2,000 times a day over the past week, “a staggering drop from last year when its Facebook page generated every week tens of millions of comments, shares and other interactions ”.
“Primitive technology”
NBC News reports that Internet users cannot leave comments on Trump's site. A very "technologically primitive" site, comments Jeremy Blackburn, a computer scientist at Binghamton University, who adds: "There are already many other newsletters that people have been redirecting to their spam inbox for years." .
Trump team member Jason Miller urges followers of the ex-president to be patient, saying on Twitter that the blog “is a great resource for finding his latest statements and highlights from his first term [ sic], but is not a new social network ”. “We will soon have additional information on this subject”, he assured.
