Miley Cyrus shoots up provocative lingerie sales
That Miley Cyrus creates controversy with her provocative dresses does not go unnoticed. Her sexy and provocative clothes leave their mark, and now we know that she is proven. Women want to wear the same outfits as the singer and for that reason, they go to stores with photos of their most sensual outfits to buy them.
It is not something new. It all started with the first Hollywood actresses. At the time they already attracted attention with appearances in films or photo shoots. Marilyn Monroe is among the most prominent. However, the real phenomenon started this year, looking at it from a commercial point of view. Figures like Madonna, Lady Gaga, Riahanna and now Miley Cyrus.
The latter is the one that is attracting the most attention. "There are clients who have directly come to us with photos of Miley Cyrus from her last concerts in which she raised so much controversy," says Geri Asenova, head of external relations at SexPlace.
And the fact is that the frequency with which celebrities use this type of suggestive clothing in their great acts, creates a high demand among women who are reflected in their way of dressing for their partners in intimate moments. Men also see it in famous women and that does not go unnoticed, it draws attention.
According to data from this company, in the last year an increase of 60% was noted in the erotic products segment. However, so far this year and especially in recent months, erotic lingerie sales have shot up 135% of sales. Not ashamed. It's pretty, suggestive. Look for the attraction of the couple and also feel beautiful and suggestive. What's more, 78% of those surveyed by the company argue that they feel more active from the age of 37 and their motive is the search for true satisfaction.
A niche market on the rise
Couples seek attention and feel sensual, attractive, and racy. Unintentionally, a market niche has been activated within the erotic sector on the rise. SexPlace expects that this Christmas the volume of sales of these products will reach levels of more than 150% of requests compared to last year.
"It is happening a bit like what happened last Christmas with erotic literature. We continue to receive hundreds of requests that have to do with the Gray style, it is true that they have dropped but the current trend is for lingerie and daring clothes for the moments intimate couples "affirm from the company.
And it is that with the great success it obtained, and continues to collect, the novel '50 Shades of Gray ', now on everyone's lips for its future film, is something that has been reflected in this sector, largely favoring the purchase of all kinds of erotic products and spicy lingerie.
The objectives are clear: to highlight the feminine attributes and beauty, to insinuate rather than to teach, to surprise the couple ... There are them for all tastes, colors and for all budgets. Sets from 30 to 600 euros. A wide range of possibilities for a market that is taking off strongly away from the old negative concept of the 'sex shop'.