The popular singer-actor shared a video on Instagram promoting her new product, which is inspired by the Italian coast and features better tasting and higher-quality ingredients.
In the video, Lopez explained that she wanted to create something that she would enjoy drinking with her friends and family.
However, fans were quick to call her out for being a hypocrite, as she has previously spoken about the negative effects of alcohol and has been open about her decision not to consume it.
Some fans suggested that she should have created a non-alcoholic brand instead, while others pointed out that her husband, Ben Affleck, has struggled with alcohol addiction in the past.
Despite the backlash, Lopez has continued to promote her new brand, which has sparked a heated debate among her fans.
