Krakue delved into the 'slippery slope' that Prince Harry finds himself navigating, emphasizing the critical absence of the Royal Family's protective PR machinery since his departure. She noted that the absence of this safeguard has left Prince Harry exposed, making it difficult to curate his image and shield him from his actions.
The efficacy of brand management became evident in the past when Prince Harry's image was successfully reshaped following controversial incidents. Notably, Krakue pointed out, "They managed to spin the whole story of when he dressed up as a Nazi... and made him come out as a lovable young man." However, this orchestrated image rehabilitation was contingent on the Royal Family's support and mechanisms.
Krakue argued that Prince Harry's popularity witnessed a decline once he severed ties with the royal fold, citing his 'raw and unfiltered' presentation to the public. The absence of the curated persona crafted by the Royal Family left him exposed to public scrutiny, leading to a decrease in his popularity ratings.
In essence, Prince Harry's struggles reflect the challenges that arise when one's public persona is no longer curated and protected by the institution he was a part of. The absence of the 'royal PR machine' has left him in a more vulnerable position, where external actions and behaviors are perceived without the filter of a carefully managed image.
