However, it's been three years since her last official Instagram post, and the joint account she shared with Prince Harry was deactivated when they stepped back as senior working members of the British royal family in 2020.
Speculation has been rampant about Meghan's impending return to social media, and she has already staked a claim to the username "Megan." Although no posts have been shared on this account, it has already attracted a substantial following of 126,000 followers.
Brand experts have suggested that Meghan could potentially earn up to a million dollars per post. However, the idea of earning such a substantial amount per post places her in the realm of top influencers, surpassing even the Kardashians. Yet, there is skepticism about whether a woman in her 40s, whose last name isn't Kardashian, could command such a hefty fee for social media endorsements.
When it comes to major luxury brands like Cartier, Givenchy, and Dior, Meghan Markle might not be their primary target influencer. Typically, these luxury brands collaborate with established influencers who have significant reach and a history of partnerships with renowned labels. While Meghan has partnered with brands like Chanel, Pantene, and Tod's in the past, there has been no known collaboration with Cartier.
Cartier's flat denial of a partnership with Meghan Markle reinforces the sentiment that major brands have likely not sought her out as an influencer. Hollywood often demands either talent or financial clout, and without either, star power can wane.
The claims of earning a million dollars per post and having a billion-dollar brand are seen by many as exaggerations. Meghan's growing Instagram following, while notable, may not necessarily translate into reaching these reported financial milestones. Additionally, her decision to disable comments on her posts hints at a certain lack of popularity or a desire to avoid potential negativity.
Meghan's reported deals with Netflix and Spotify, supposedly worth hundreds of millions, remain unconfirmed, and presenting these figures as facts may be giving her too much credit. Mark Boardman, CEO of MarkMeets, suggests that Meghan should carefully weigh the pros and cons of returning to Instagram. While it can serve as a platform to relaunch her career and share her life and projects on her terms, Meghan should also be cautious of potential pitfalls, especially concerning comments on her posts.
Maintaining a clear purpose for her Instagram presence and being selective about the content she shares will be essential to ensure that it aligns with her personal and professional goals. Ultimately, her approach on Instagram will require careful planning and decision-making by multiple parties to ensure that each post, whether real or a story, aligns with her intentions.
