PR expert Andy Barr, in an interview with Express.co.uk, shed light on this approach, stating, "Firstly, [Meghan and Harry] can't seem to catch a break in the eyes of the majority of the UK press. If they were to announce their plans beforehand, it would likely be met with scrutiny and labeled as a PR stunt. Moreover, it could risk overshadowing the important events and charitable causes they are associated with."
Delving further into Meghan's strategy, Barr noted, "Secondly, and as Meghan is no stranger to, this is a classic move employed by celebrities: making unexpected appearances to spark excitement and generate buzz. It's about being somewhere that catches people off guard, leaving them pleasantly surprised."
In essence, Meghan's recent public appearance aligns with the tactics commonly used by celebrities to maintain a level of intrigue and interest among the public.
