At the exact moment when Prince Harry and Meghan's reputation began to change, the couple faced relentless teasing in the US for maintaining their royal titles while attempting to distance themselves from the royal institution.
Harry and Meghan, now vocal advocates for mental health awareness, have been striving to establish a new identity in the United States separate from their royal ties. Despite stepping down as working royals in 2020, they continue to refer to themselves as the Duke and Duchess of Sussex.
According to Pauline McLaren, a professor of marketing and consumer research at Royal Holloway University of London, this decision may be detrimental, especially if Meghan intends to pursue political ambitions. McLaren expressed skepticism about Meghan's current credibility to be taken seriously as a Democratic candidate, despite her advocacy for parental leave and vaccine equity.
McLaren criticized Meghan's use of her Duchess of Sussex title while lobbying for causes in the US, arguing that it undermines her attempt to establish a clear, independent identity. She suggested that Meghan's retention of the royal title as a status symbol in the political arena could be seen as misguided and contradictory.
The debate surrounding Meghan's future in politics persists, particularly in California where celebrities have successfully transitioned into political roles. However, McLaren emphasized that Meghan would need to refine her strategy and overcome existing perceptions to succeed in such a venture.
Meanwhile, Harry and Meghan have not been spared from mockery, especially following their depiction in popular culture. Shows like South Park famously parodied the couple, contributing to their continued scrutiny and ridicule in the media.
As the couple navigates their post-royal life, their decisions regarding their titles and public image continue to be scrutinized, shaping their evolving reputation both in the US and globally.
