Meghan Markle’s Instagram Comeback Draws Comparisons to 1990s Kate Moss—But Not in a Good Way
Meghan Markle has officially made her grand return to Instagram, but it’s sparking more head shakes than applause. Seven years after shutting down her old Instagram account and lifestyle blog, *The Tig*, Meghan rejoined the platform under the handle @Meghan on January 1st, marking the new year with a post that many are calling a throwback to 1990s Kate Moss—and not in the flattering sense.
Her first Instagram reel features Meghan frolicking barefoot on a desolate beach, dressed in a loose-fitting white button-up shirt and white capri pants. The video captures her sprinting toward the shoreline, posing dramatically, and writing "2025" in the sand. The vibe? A clear attempt at the whimsical Instagram aesthetic—think ethereal and artsy—but the execution? Let’s just say it feels more copy-paste than original.
Royal watchers and fashion fans were quick to notice something… familiar. Meghan’s artsy beach vibe appears to be an attempt to channel Kate Moss’s iconic 1990s aesthetic: black-and-white photography, tousled hair, effortless minimalism. However, Meghan’s version seems less “heroin chic” and more “Pinterest board circa 2011.”
Let’s break it down:
- Bleak beach landscape? Check.
- White shirt and trousers? Double check.
- Bare feet, loose hair, and a big grin? All there.
- Authenticity? Nope.
- Originality? Hard pass.
It’s almost as if you can hear Kate Moss laughing from wherever she is, martini in hand, wondering why Meghan’s 2025 content feels like a time capsule from 30 years ago.
This isn’t the first time Meghan has been accused of borrowing from iconic white women. From drawing inspiration from Princess Diana to allegedly mimicking Catherine, Princess of Wales, and now Kate Moss, critics have pointed out a recurring theme. Some have questioned why Meghan doesn’t take inspiration from biracial American icons like Halle Berry, someone she might have more in common with. Instead, we get this—a questionable homage that’s been labeled as anything but groundbreaking.
Commenters couldn’t help but notice that Meghan’s version of effortless chic looked more “weathered” than polished. One observer quipped, "Her skin tells the story—she’s no Kate Moss." While Instagram is the land of reinvention, Meghan’s aesthetic feels trapped in a time warp, as if she believes the world hasn’t moved on from 1997. Spoiler: It has.
The low production value didn’t help either. Kate Moss’s iconic shots were professional masterpieces, while Meghan’s debut reel comes across as an awkwardly filmed jog on a gloomy beach. Where’s the vision? Where’s the flair? The whole thing feels like it was thrown together in five minutes between a yoga class and Googling "how to be iconic."
Meghan Markle’s Instagram comeback feels less like a modern rebranding and more like a parody of influencer culture. Her attempt to channel Kate Moss’s legendary minimalism falls flat, making it clear she’s neither a fashion student nor a creative visionary. If anything, this debut proves one thing: Meghan might benefit from hiring a stylist, a social media manager, and perhaps a time machine to bring her content into the present.
Until then, we’ll be here appreciating Kate Moss’s enduring legacy and side-eyeing this puzzling homage from a duchess seemingly stuck in the past.