It seems Meghan Markle has an uncanny ability to turn even the simplest endeavors into full-blown spectacles. This time, she’s embroiled in a legal battle so absurd that even her own lawyer has thrown in the towel. According to a recent exposé by Paula M., Meghan is caught in a trademark war over her latest rebranding attempt—As Ever. And, as usual, it’s a mess.
The trademark in question, As Ever, ironically sums up Meghan’s consistent pattern of failure. The issue? Her legal team botched the application, and now her lawyer has exited the scene faster than Netflix executives dodging one of her lackluster pitches.
Meghan initially filed for the As Ever trademark, but it was promptly rejected due to existing trademarks and legal procedures. Shocking, right? Apparently, you can’t just slap your name on something and call it a brand. Who knew? Well, certainly not Meghan.
After realizing her mistake, her legal team scrambled to revise the application, removing the mention of clothing. Lo and behold, in January 2024, the media conveniently reported that the brand had been approved. Except—it hadn’t.
Instead of learning how trademarks actually work, Meghan decided her best move was to fire her longtime lawyer—the very person who had been handling her business affairs for years. And let’s just say, he’s not going quietly.
According to Paula M., this lawyer has been by Meghan’s side through all her Delaware-based, highly questionable business dealings. In other words, he knows where the metaphorical (or literal) bodies are buried. And now, thanks to Meghan’s knack for burning bridges, he might just start talking.
What makes this whole debacle even more laughable is Meghan’s latest attempt to register the As Ever brand to include coffee. Because, apparently, one failed investment in Clever Brands wasn’t enough. Now, she wants to compete with her own company.
On top of that, she’s also applying for rights to produce film, audio, and web series under the same brand. This is odd, considering she already has Archewell Productions for that very purpose. So, why create another entity? Could it be that she’s trying to untangle herself from joint business ventures with Prince Harry? Interesting.
Of course, none of this is Meghan’s fault. No, no—it’s all the fault of her now-former lawyer, the incompetent media, and probably the alignment of the planets. Playing the victim is Meghan’s signature move, after all.
She allegedly ghosted her lawyer without so much as a discussion, leaving him to find out about his termination after the fact. Classy, right? Now, this isn’t just a minor inconvenience—it’s a full-blown disaster with the potential to turn into a legal mudslinging match.
So, what’s next for Meghan Markle? Another heartfelt documentary about how she was wronged by the big, bad legal system? A tearful interview about how she just wanted to create something meaningful? Or maybe she’ll launch yet another brand, only to watch it crash and burn like all the rest.
One thing’s for sure: Meghan’s ability to create chaos knows no bounds. And while she may be the Duchess of Rebranding, her track record suggests that her next venture will likely follow the same doomed trajectory.
