Meghan Markle, the Duchess of Sussex, has once again found herself in the spotlight — not for a royal appearance, but for a culinary disaster that has left social media in stitches. The controversy? An apricot jam presentation from her lifestyle brand As Ever that many are calling anything but appetizing.
The Citrus Confusion No One Asked For
What was meant to showcase Meghan Markle’s latest gourmet product has turned
into a viral talking point for all the wrong reasons. In the promo visuals,
Meghan Markle presented what she claimed was apricot jam — yet oddly, the setup
included a massive basket of oranges and kumquats. With not an apricot in sight,
critics slammed the confusing citrus theme, branding it a “culinary disaster.”
Meghan Markle Mocked for Bizarre Styling
Even more baffling than the fruit mishap was the plating. Meghan Markle served
what looked like a blend of yogurt and porridge, topped with granola, a flower
garnish, and her now-infamous apricot jam — all in a metallic dog bowl.
Unsurprisingly, this move had fans and critics alike mocking the Duchess online.
“Is That a Dog Bowl?” – The Internet Reacts
Online users were quick to roast the display. “Is that apricot jam or a tribute
to a pet’s dinner?” one user quipped. “Meghan Markle just turned a breakfast
post into a culinary disaster,” another added. The visual, complete with a
wrinkled tablecloth and poor lighting, has now become a meme-worthy moment
across platforms.
Branding Breakdown: As Ever or As Ever Clueless?
The packaging wasn’t spared either. Viewers compared the jam container to a
toilet brush holder, questioning the entire aesthetic direction. Critics mocked
Meghan Markle’s attempt to market a luxury brand while using props that seemed
more suitable for a garage sale than a lifestyle campaign.
From Royal Class to Culinary Chaos
This isn't the first time Meghan Markle has faced scrutiny over her branding
efforts, but this episode has many calling it her most embarrassing yet. With
the dog bowl presentation at the center of the backlash, this latest rollout is
being dubbed an “epic culinary disaster.”
Reactions and Damage Control
Marketing experts suggest that while celebrity-led lifestyle brands can take
creative liberties, basics like proper food styling and product clarity can’t be
ignored. “There’s a difference between casual and careless,” one noted, adding
that Meghan Markle may need to rethink her strategy moving forward.
Will As Ever Recover?
As the backlash continues, one thing is clear: this culinary disaster has left a
bitter aftertaste. Meghan Markle, mocked online, now faces a branding challenge
that might require professional help if she hopes to rescue As Ever from
becoming a punchline.
Conclusion: A Royal Jam Gone Wrong
From questionable props to the infamous dog bowl, Meghan Markle’s apricot jam
debut has become an unexpected lesson in how not to launch a product. It’s not
just the internet laughing — it’s an entire digital table shaking with disbelief
over this royal culinary disaster.
