On July 31, Meghan Markle shared exciting news via a newsletter from her lifestyle brand, As Ever. After selling out rapidly upon its initial launch, her beloved Napa Valley Rosé is making a much-anticipated comeback. But that’s not all—the former actress also unveiled a brand-new variety of wine, further expanding her blossoming collection.
Seaside Style Meets Sophisticated Sips
Alongside the announcement, Instagram users were treated to elegant seaside imagery featuring blush-toned pours of wine by the California coast. The caption, written in Meghan Markle’s signature warm tone, read: “Oh, how we love seeing the world through rose colored glasses… Our new vintage of As Ever’s beloved rosé is available next week.”
As Ever: A Lifestyle Brand That Sells Out Fast
Launched on June 1, As Ever began with curated items like teas, baking mixes, condiments, and of course, wine. Nearly all products vanished from stock within hours, and now, Meghan Markle is doubling down with a restock and fresh flavors, aiming to keep fans sipping in style.
A Message of Grace and Gratitude
In the latest newsletter, As Ever shared a heartfelt message with followers: “We hope you’ve been having a beautiful summer — enjoying the adventure of travel or the calm of home, finding beauty in the little things, and perhaps trying something new.” From there, they unveiled the 2024 vintage, which is described as a harmony of flavor, delicate yet memorable, and perfect for any occasion—from breezy lunches to candlelit dinners.
Expanding the Vision, One Glass at a Time
This launch marks more than just a restock. It signifies how Meghan Markle continues expanding her lifestyle vision, using curated detail and elegance to connect with consumers. As the wine collection grows, so does the anticipation for what's next from the Duchess.
In closing, the brand sweetly noted: “Thank you for filling our cup. Now it’s time for us to fill your glass!” A fitting toast to a woman whose wine collection and influence show no signs of slowing down.
What’s Next for Meghan’s Wine Collection?
Whether you’re a casual sipper or a wine enthusiast, it’s clear that Meghan Markle is building more than just a product line—she’s creating a lifestyle moment. As she continues to unveil new selections and keep fans engaged, her expanding wine collection is becoming a signature staple of her brand.
