Meghan Markle has excited fans with a new announcement from her luxury brand As Ever, promising a special Valentine’s Day product drop. The Duchess of Sussex took to her official Instagram account to share the news, captivating her audience with a playful stop-motion video featuring a bar of chocolate that disappears with each cut.
Meghan Markle’s Valentine’s Day ‘As Ever’ Promise
The video, described by Meghan as a “love letter in chocolate,” teased fans with “sweet favorites” alongside “something brand new” for those who set reminders for the As Ever Valentine’s Day release. The announcement reinforces Meghan Markle’s commitment to her brand and her loyal fanbase, delivering on her As Ever’ Promise to provide luxury, quality, and creativity in every product.
Fans have reacted positively to the announcement, praising Meghan for staying connected with her audience. The playful and elegant presentation aligns perfectly with the As Ever aesthetic, demonstrating how Meghan Markle continues to elevate her brand while keeping her As Ever’ Promise to delight fans.
Previous Sweet Drops from Meghan Markle
This isn’t the first time Meghan Markle has teased fans with her As Ever offerings ahead of special occasions. Just a day prior, she shared a video showcasing her “sweetest arrivals,” including Strawberry Spread in Keepsake Packaging, a Strawberry Spread Trio, Raspberry Spread in Keepsake Packaging, a Raspberry Spread, and a Raspberry Spread Trio. These carefully curated products highlight Meghan Markle’s dedication to her As Ever’ Promise of luxurious, high-quality treats.
The Story Behind ‘As Ever’
For those new to the Duchess of Sussex’s brand, As Ever is a luxury lifestyle brand originally known as American Riviera Orchard. Established in 2024 and headquartered in Santa Barbara, California, As Ever has quickly become known for its premium products and thoughtful seasonal launches. Meghan Markle’s As Ever’ Promise has always centered on blending elegance, quality, and personal touch, and this Valentine’s Day drop is no exception.
Fan Reactions to the ‘As Ever’ Promise
Fans took to social media to express their excitement, calling Meghan’s latest video “adorable” and praising the thoughtfulness behind the product selection. Many appreciated how she maintained her As Ever’ Promise to offer fans something unique while celebrating a romantic season. The combination of creativity, luxury, and accessibility has made this Valentine’s Day drop particularly anticipated.
Key Takeaways from Meghan Markle’s ‘As Ever’ Promise
- Meghan Markle officially announces a Valentine’s Day product drop via her As Ever brand on Instagram.
- The Duchess promises “sweet favorites” and “something brand new” as part of her As Ever’ Promise to fans.
- Stop-motion chocolate video highlights the playful, luxurious aesthetic of As Ever.
- Previous drops included Strawberry and Raspberry Spreads in keepsake packaging, showing consistency with the As Ever’ Promise.
- As Ever is a luxury lifestyle brand, formerly American Riviera Orchard, founded in 2024 in Santa Barbara, California.
- Fans reacted positively, praising Meghan Markle for maintaining her As Ever’ Promise of thoughtful, high-quality products.
- The Valentine’s Day drop emphasizes Meghan’s focus on elegance, creativity, and fan connection.
With this announcement, Meghan Markle continues to uphold her As Ever’ Promise to provide unique, luxurious products that resonate with her audience. Fans eagerly await the Valentine’s Day release, confident that As Ever will deliver both style and sweetness.
