Kate, 44, spent Tuesday exploring the Pembrokeshire Coast, beginning her visit at Melin Tregwynt, before travelling to Cardigan to meet the team at Hiut Denim. The visit marked another moment where Kate Promotes' Brand 'Previously 'Worn' by Meghan, reinforcing the Princess’s commitment to British-made fashion.
Celebrating Welsh Textile Heritage at Melin Tregwynt
At Melin Tregwynt, a historic woollen mill operating continuously since 1841, the Princess joined skilled weavers at the loom. She observed the intricate process of Welsh double-cloth weaving, a technique the mill is renowned for, producing thick, reversible blankets with mirrored patterns.
During the visit, Kate Promotes' Brand 'Previously 'Worn' by Meghan not through repetition, but by elevating the people and skills behind the products. She learned how experienced craftspeople mentor young apprentices, ensuring centuries-old techniques survive for future generations.
The mill, once run by generations of the Griffiths family, became an employee-owned trust in 2022 and now employs over 40 local people. Kate’s presence underscored how royal support can safeguard regional industries and traditional skills.
Hiut Denim and the “Meghan Markle Effect”
Later in the day, the Princess arrived at Hiut Denim, a family-run business that gained international recognition when Meghan Markle wore its high-waisted skinny jeans during her 2018 visit to Cardiff Castle with Prince Harry.
That single appearance sparked what the founders famously called the “Meghan Markle effect,” bringing worldwide media attention to the Welsh brand. Now, Kate once again Promotes' Brand 'Previously 'Worn' by Meghan, offering renewed visibility and reinforcing Wales as a centre of premium denim craftsmanship.
Kate followed the entire jeans-making journey, meeting teams across design, cutting, and production. She also spoke with four trainees representing the next generation of British denim makers—another example of how she Promotes' Brand 'Previously 'Worn' while championing skills development.
A Hands-On Royal Visit
In a light-hearted moment, the Princess tried her hand at sewing, attaching a label to a pair of jeans made especially for Prince William. Holding up the finished product, she smiled and said, “He will love them!”
She also attempted cutting a pair of organic Mari jeans—Hiut’s upcoming slim-fit women’s style—joking there was “no pressure.” Kate shared her love of making things, adding that her most adventurous project had once been sewing pyjamas.
These candid moments further humanised the visit and showed how Kate naturally Promotes' Brand 'Previously 'Worn' by Meghan through genuine engagement rather than overt endorsement.
Fashion with Personal and Historical Meaning
The Princess arrived in West Wales wearing a bespoke tartan coat believed to be vintage, subtly aligning her own style with sustainability and heritage. Her interest in textiles also has personal roots: her paternal ancestors once owned William Lupton & Co, a woollen merchant and manufacturer in Leeds.
This deeper connection explains why Kate repeatedly Promotes' Brand 'Previously 'Worn' by Meghan as part of a broader mission to uplift British textile makers across England, Scotland, Northern Ireland, and Wales.
Continuing a Long-Term Commitment
This visit follows recent appearances at textile studios in Scotland and England, as well as her exploration of historic fabric collections at the V&A East Storehouse in London. Across all these engagements, the pattern is clear: Kate consistently Promotes' Brand 'Previously 'Worn' by Meghan while shining a light on craftsmanship, sustainability, and local employment.
By the end of the day, Kate was gifted a pair of Mari jeans for herself and Hack denims for Prince William—a fitting conclusion to a visit that blended tradition, modern fashion, and royal influence.
Key Takeaways
- Kate Middleton Promotes' Brand 'Previously 'Worn' by Meghan Markle during her visit to Welsh textile manufacturers.
- Melin Tregwynt showcased centuries-old Welsh double-cloth weaving and apprenticeship programs.
- Hiut Denim continues to benefit from royal exposure, first through Meghan Markle and now through Kate.
- The visit reinforced the Princess of Wales’s long-term commitment to British craftsmanship and sustainable fashion.
- Royal fashion choices remain a powerful platform for supporting local industries and heritage skills.




