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Fashion Week: Why Kim Kardashian finally returned to Paris

 Fashion Week: Why Kim Kardashian finally returned to Paris

Fashion Week: Why Kim Kardashian finally returned to Paris


FASHION Almost two years after her heist, Kim Kardashian is back at Paris Fashion Week when she explained that she would not set foot there for "5.6 or 10 years" ...


Kim Kardashian is back in the fashion capital. Deeply traumatized by the robbery of which she was the victim in Paris in October 2016, during which she had been stolen for about 9 million dollars of jewelry, the reality TV star had explained in the show The Incredible Kardashians family did not wish to return in the City of Light before “5.6 or 10 years”.


After opening her first pop-up store, KKW Beauty, Kim Kardashian slipped away in a private jet to Paris. The wife of Kanye West attended with the rapper and his younger sister, Kylie Jenner, this Thursday at the first Louis Vuitton fashion show for men of the American Virgil Abloh, to everyone's surprise since she had not been seen in public in Paris since the robbery. Why did the influencer finally return to Paris?


Kim Kardashian couldn't sulk Paris any longer

Threatened with a gun to the temple, tied up, gagged, and locked in the bathroom by burglars in a discreet luxury hotel residence in Paris on the night of October 2 to 3, 2016 in the middle of Paris Fashion Week, no doubt the reality TV star needed a little time before setting foot in the French capital.


The catch? Kim Kardashian is one of the most influential stars in the fashion world. She received the first Influencer Award at the CFDA Awards on June 4 at the Brooklyn Museum in New York. As such, it would have been difficult for her to “zap Paris for ten years. There are too many financial stakes for her, and being seen here is important for her image, "said Jean Privé, PR Officer at Totem Fashion Paris & Writer.


Why ? “Paris is still the fashion capital today, the most international Fashion Week with the biggest advertisers: Balenciaga, Chanel, Dior, Saint Laurent, etc. Not to mention Balmain with whom she has contracts worth around millions of euros, ”explains the expert. The star, a close friend of Olivier Rousteing, artistic director of Balmain, is one of the muses of the French fashion house founded in 1946 a few years ago. "It was therefore essential that she returned to the City of Light," said the specialist.


Virgil Abloh is close to her husband, Kanye West

In addition, since the early 2000s, Virgil Abloh has been in the bodyguard of Kanye West, husband of Kim K. Both from Chicago, the two have dated the same creative groups. “Kanye was first a mentor to Virgil. He taught her a certain discipline at work, a way of challenging the status quo. They both work a bit like a little brother and a big brother, "designer and stylist Heron Preston tells L’Obsle.


Virgil Abloh, an architect by training, owner of a concept store, DJ, party harder, then fashion designer, notably with his label Off-White, has become the rapper’s gray eminence. So it was towards his friend and "mentor" Kanye West that Virgil Abloh headed at the end of the parade, coming to greet his audience. The two men hugged each other for a long time, both in tears.


“It’s in Paris that the buzz and the historic moments happen. Like the Louis Vuitton show she visited yesterday, the first in the history of luxury orchestrated by an African-American designer, Virgil Abloh ", comments Jean Privé. It’s impossible for the most famous influencer in the world to miss such an event. As Humphrey Bogart says so well at the end of Casablanca, “we'll always have Paris”.

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