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Prince Harry and Meghan Markle's Failed Brand in America: Sorrowful Plea to Return to UK

Prince Harry and Meghan Markle's Failed Brand in America: Sorrowful Plea to Return to UK

Prince Harry and Meghan Markle are embarking on a significant transformation, acknowledging that their current brand is facing challenges. The upcoming 12 months hold the promise of seismic changes for the couple, as their Sussex brand appears to be faltering, according to insights from a crisis expert. Last year, the California-based duo surprised the royal family with Duke's Memoir and their latest book, "Endgame," authored by their friend Omed Scobby. Relations between the Sussexes and the Company staff have soured since King Charles failed to meet his grandchildren, Lily Beth and Archie, in 2023. 

Prince Harry, 39, and Meghan, 42, are contemplating a fresh approach to both business and family in 2024, with Meghan expressing interest in a Hollywood career. Crisis manager Mark Borovski highlighted the significance of the upcoming year for the royal couple, stating, "I think 2024 is going to be a huge year because they're going to do something to bounce back and find new positive tactics, or it's going to be the end of the brand." He emphasized the need for change, saying they can't stay where they are because the current approach clearly isn't working.

It has been nearly four years since Prince Harry and Meghan Markle stepped down from their royal duties abruptly. The past 12 months have been eventful, marked by Harry's controversial Memoir release, their exit from a multi-million dollar deal with Spotify, the success of Prince Harry's Invictus Games, and rumors of Meghan relaunching her lifestyle blog, The Tig.

As 2024 approaches, experts suggest that the only way forward for the couple, dubbed "brutal losers" by The Hollywood Reporter, is to leverage their low points to their advantage. Royal expert and historian Dr. Tessa Dunlop pointed out that being labeled as losers by The Hollywood Reporter may not be entirely negative. The article acknowledges that facing scorn and ridicule is preferable to attending over 200 official royal family meetings. In essence, while Harry and Meghan may be enduring the stresses of celebrity life, it's deemed better than the restrictive environment they left behind. The road to freedom may be challenging, but being listed alongside Hollywood giants like Marvel and Disney is considered a compliment for a couple navigating their own unique path.

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