Prince Harry and Meghan Markle recently embarked on a rebranding journey earlier this year, launching their new website, sussex.edu, under the brand name "American Viera Orchard." While the official launch of the brand is yet to be announced, their first product, strawberry jam, was sent to 50 influencers for a taste test ahead of the launch. It is anticipated that the Duchess will offer a diverse range of products, including household goods, cookware, pet products, gardening tools, drinks, food, and spices.
In addition to their brand endeavors, Prince Harry and Meghan have also announced the production of two new Netflix shows. One show will celebrate the joys of cooking, gardening, entertaining, and friendship, while the other will focus on the US Open Polo Championships. These projects are still in the early stages of production.
Brand strategist Lucy Green suggests that Meghan's latest business move may be her only viable option after exhausting other avenues of monetization. She believes that the couple can no longer profit from their personal dramas. "I think this has come to the end of the road," Green told Graia magazine. Despite some people's inclination to criticize the brand, Green considers it a clever move on Meghan's part, as she has always positioned herself as a lifestyle curator.
Meanwhile, a royal insider, speaking to The Sun, concurs that the chapter of their lives involving explosive allegations and accusations against the royal family has reached its conclusion. "There is nothing more to say," the insider states. Since stepping down from their royal duties in 2020, Prince Harry and Meghan have openly discussed their experiences within the institution, most notably in their infamous interview with Oprah Winfrey in 2021 and their Netflix documentary series, "Harry and Meghan." Additionally, Prince Harry has announced that he will be releasing a memoir.
As the couple shifts their focus to business ventures and entertainment projects, it seems they are putting their past conflicts with the royal family behind them. The future holds new opportunities and challenges for Prince Harry and Meghan Markle as they explore different avenues to express their passions and establish their own identities outside the traditional royal framework.
