Meghan Markle seems determined to push forward with her business and public image despite recent criticism.
Just after celebrating her 44th birthday, she released the trailer for Season 2 of her Netflix show and used the moment to give her lifestyle brand, As Ever, a little boost. To mark her birthday, the brand restocked its popular Napa Valley Rosé wine, which usually sells out quickly.
But this time, Meghan tried an old-fashioned PR move — sending her product to high-profile people who might post about it. And it worked. Kris Jenner, the Kardashian matriarch, shared the wine on Instagram, and Khloé Kardashian posted a gift basket featuring the rosé.
Brand expert Nick Ede explained that this kind of celebrity gifting is one of the oldest marketing tricks, and getting the Kardashians involved is a huge win. With their global influence, Meghan’s wine sales are likely to rise.
Ede also hinted this could be “a sign of things to come,” suggesting Meghan is positioning herself as a celebrity influencer — someone who not only builds a brand but also drives sales through personal connections and endorsements.
In short, Meghan is blending her royal fame with Hollywood-style marketing, and if this Kardashian connection is just the start, her brand could see a serious boost.
