Meghan Markle Faces Criticism Over Inconsistent Social Media Strategy
Meghan Markle, the Duchess of Sussex, just celebrated her 44th birthday with Prince Harry and their kids, Prince Archie and Princess Lilibet. But even during the joyful occasion, she faced a bit of upsetting news — and it had to do with her online presence.
Recently, Meghan made a big return to the spotlight. She launched several projects, including her Netflix cooking show With Love, Meghan, a new lifestyle brand called As Ever, and a podcast named Confessions of a Female Founder. It looked like she was finally stepping back into the public eye with fresh ideas and big plans.
But now, experts say there’s a problem — her content isn’t consistent. Her social media, especially on Instagram, has been quiet. According to PR expert Nick Ede, Meghan hasn’t posted much lately. Her brand’s page mainly re-shares her own recipes, without offering anything new or exciting.
Ede pointed out that As Ever doesn’t feel like a fully developed brand yet. “It doesn’t have a story,” she said, and suggested that fans may quickly lose interest because there's no clear direction.
Unfortunately, this feedback came right around Meghan's birthday — a time that should have been filled with joy, not criticism.
While Meghan Markle has a lot of potential with her new projects, she may need to be more active and thoughtful with her content strategy. Fans who were excited to see her back might feel let down if updates continue to be sparse or unengaging. And timing-wise, hearing this kind of criticism during her birthday celebration surely makes it sting a little more.
