Why doesn't Angelina Jolie like her anymore? Even Maleficent 2, in fact ...
Since the days of Mr & Mrs Smith with Brad Pitt, the actress has not been swept away by success in the cinema
EVEN THE DISNEY BATTLESHIP has not succeeded in the feat. Advertising to more I can not. World tour. But nothing. Angelina Jolie is no longer liked by the public. Because however you look at it, Maleficent 2's box office performance falls short of expectations. Especially in the United States. Where the newspapers headline that "he barely passed Jocker." A sensational setback. Whereas the name Angelina Jolie is still synonymous with the great diva.
The Maleficent sequel grossed $ 36 million in its first weekend of home programming. More than 40 were expected from the parts of Disney. Considering that the first film had reached 69.4 million in the summer of 2014, the disappointment of the producers is great. Small consolation, in the rest of the world the film, which also stars Dakota Fenning and Michelle Pfeiffer, has earned 117 million dollars (just over 4 million euros in Italy, where it ousted Jocker). Too few for a blockbuster that cost 185 million. To which must be added the mammoth economic efforts of marketing and advertising.
It seems that something has broken between Angelina Jolie and the audience going to the cinema. For 15 years he has been unable to find the key to tune in with them. Whether it is in front of or behind the camera, there is no difference. Gone are the days when he dominated with hits like Lara Croft. A young actress who was conquering Hollywood.
Today Angelina Jolie is an international diva. And much more is expected of her. While it's understandable that some more niche projects appeal to a smaller audience, when she stars in high-budget blockbster, expectations are definitely high.
Worse is when he gets behind the camera. Angelina Jolie's directorial films have won awards and accolades. But not the spectators. The lowest point was with By the sea. The film that divorced Brad Pitt was a crazy flop. Despite the presence of the Hollywood golden couple. that had made us dream so much with Mr. & Mrs. Smith in 2005.
Come to think of it, it is from that date that the box office hasn't really smiled at Angelina Jolie. In recent years she has devoted much more to humanitarian causes than to cinema. But this does not justify the disaffection of the public. Has he lost the magic touch? Or, more likely, his tastes have changed differently than his fans.
