Meghan Markle's latest business endeavor has encountered yet another major obstacle, and this time, comedian and political commentator Jon Stewart isn’t holding back. In a scathing critique, Stewart directly called out Markle’s new brand, labeling it as completely pointless and a desperate bid to remain relevant in the public eye. His remarks have only fueled the increasing skepticism surrounding the Duchess of Sussex’s latest entrepreneurial pursuit, which has already been met with public apathy and industry criticism.
Markle’s efforts to establish herself as a successful businesswoman have consistently faced resistance from both consumers and industry insiders. Following the highly publicized failure of her Spotify deal—where executives allegedly described her as difficult to work with and lacking originality—her newest venture appears to be heading down a similar path. Reports indicate that even in its early stages, the brand is struggling to gain traction, with many questioning its authenticity and overall purpose.
Jon Stewart, known for his sharp wit and unfiltered honesty, summed up the widespread skepticism: “Who is this for? What does it even do? We’ve seen Meghan jump from project to project with no real impact, and this is just the latest in a long line of failures.” His statement echoes a broader sentiment—that Markle is more focused on maintaining celebrity status than building a serious business with a meaningful strategy.
One of the biggest criticisms surrounding Markle’s ventures is the perceived lack of genuine connection with her audience. Despite her meticulously curated public persona, many view her as insincere, frequently using buzzwords like ‘empowerment’ and ‘wellness’ without truly embodying their essence. This issue was further underscored when Spotify executives reportedly accused her of wanting to reach the top without putting in the necessary work—a reputation that now seems to be overshadowing her latest project zs well.
Stewart’s blunt critique aligns with the growing belief that Markle’s brand is more about self-promotion than delivering tangible value. Social media reactions have been equally unforgiving, with many users pointing out that the Duchess has yet to make a lasting impact with any of her business ventures. The ongoing backlash suggests that the public is growing tired of Markle’s repeated attempts to position herself as an influential business leader without backing it up with a compelling product or clear direction.
Beyond just one failed brand, Stewart’s comments highlight a more significant issue—Markle’s ongoing struggle to build lasting credibility outside of her royal ties. Since stepping down as a senior royal, she and Prince Harry have struggled to establish independent identities, with each misstep further damaging their public standing. From a Netflix deal that delivered underwhelming content to the fallout with Spotify, Markle’s professional setbacks are mounting, and critics are taking notice.
While her loyal supporters may continue to stand by her efforts, the broader public response to her latest business venture suggests a fundamental problem—Meghan Markle’s brand seems to rely more on her name recognition than actual substance. As Jon Stewart aptly pointed out, without a strong foundation, even the most high-profile launches are destined to collapse.